The 2013 Georgia Peach Festival brings in a lot of visitors each year.
Festival officials are expecting crowds of about 10,000 visitors.
That also means it's good for local businesses.
The festival was held in Fort Valley this week.
Streets were closed off around downtown and vendors set up shop on the sidewalks.
Some of the local businesses noticed an increase in foot traffic meant an increase in sales.
Glennice Dugger, owner of Brooklyn's Unlimited in downtown Fort Valley, took advantage of the festival and marked her entire store down 50-percent.
"The Peach Festival is the perfect opportunity for all of the vendors and especially myself to bring in the local residents to see what we have to offer because we have everything for every woman," she says.
Watch the video for more.